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“People do not buy goods and services. They buy relations, stories and magic.”
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The Seidensticker Group is restructuring management at the group of companies.
Seidensticker presents centenarians as the faces of its anniversary campaign: beauty, character, charisma, and, above all, a young, shapely body – these are usually the requirements for models.
The Seidensticker brand is continuing its systematic strategic shift – a completely revamped store design concept now complements the chosen path.