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“People do not buy goods and services. They buy relations, stories and magic.”
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The effects of the corona pandemic are also presenting the Seidensticker Group with huge challenges.
The Seidensticker Group is restructuring management at the group of companies.
Seidensticker presents centenarians as the faces of its anniversary campaign: beauty, character, charisma, and, above all, a young, shapely body – these are usually the requirements for models.